Sweetgreen and its founders

When the title says it all, nothing else is necessary. That’s certainly the case with Sweetgreen, an organic yet high-end salad chain which is run by three co-CEOs who met at Georgetown University.

In their senior year, Nathaniel Ru, Jonathan Neman and Nicolas Jammet were taking an entrepreneurship class together, where they found a common ground – all three felt that the food choices in Georgetown and its vicinity were missing a variety of healthy options that were also fun, so after graduating college in 2007, that was their goal when opening a restaurant together.

Ru has said that they are, “creating a brand that stands for something,” and that they “want to feed more people better food”. Learn more about Nathaniel Ru:  http://bitsylink.com/2017/07/27/nathaniel-ru-talks-about-sweetgreens/

In addition to being young, successful entrepreneurs, Sweetgreen’s co-CEOs are well-versed in technology, allowing thirty percent of Sweetgreens’s transactions to be made on its website or through an app. To do their own fieldwork and to make sure that everyone stays near the action, Ru, Neman, and Jammet also take five times a year to mostly shut down the corporate office.

Nathaniel Ru was born in Pasadena, California, on May 3, 1985. He graduated in 2007 from Georgetown University’s McDonough School of Business with a Bachelor of Science in Finance, and holds the position of one of the three co-CEOs of Sweetgreen. Together with two other graduates of Georgetown, Jonathan Neman and Nicolas Jammet, Ru started Sweetgreen in 2007.

The restaurant, Sweetgreen, is a casual kitchen that has local sourcing and an original location of the center of Georgetown. Since that humble beginning, Sweetgreen went to twenty-seven places in six different states, but the co-CEOs weren’t done – they expanded even further to the west coast.

In 2010, a mere three years after the opening of Sweetgreen, the business partners Ru, Neman and Jammet launched Sweetlife, which soon became the largest festival for food and music in the region. Sweetlife is a large event and easily brings in thousands of people in attendance as it features high-quality music in addition to top-notch food from renowned chefs.

Just like Sweetgreen, Sweetlife is a community location as well as leaving a small, gentle carbon footprint.

Read more: Nathaniel Ru | Crunchbase and Nathaniel Ru | Dynamic Dialogues

Vijay Eswaran and QI Group are Entrepreneurs at Heart

Vijay Eswaran has a compelling life story and it is intertwined with the QI Group that he co-founded in 1998. This was a product of his vision for life and he associated himself with like-minded entrepreneurs who were committed to working for themselves instead of earning money for someone else.

The QI Group is a successful marriage of ecommerce and direct selling that has reached an incredible level of success due to Eswaran’s drive and determination.

They are a diversified international business with segments in retail and direct sales, telecommunications, lifestyle and leisure, luxury and collectibles, education, training and conference management, property development and logistics.

The difficulties faced by Vijay Eswaran when setting out on an entrepreneurial pathway were significant and daunting. He lacked business connections, whether family or otherwise, he had no funding to start with, and Asia was gripped by economic crisis and no one believed that he would be successful.

What he did have was a strong conviction that his life wasn’t meant to be about making money for someone else.

Things took a turn for the better when he found like-minded partners who shared his feelings about working for others. He also details the crucial fact of his wife’s unwavering support and commitment to his goals and dreams.

With these supporting individuals in his camp, he was prepared to work through the inevitable failures, obstacles, and setbacks when aspiring to something greater.

Eswaran, unlike many others, eagerly takes on obstacles and adversity. He considers that if he didn’t he would stop growing and developing as a businessman and an individual.

It’s exactly this type of perseverance and vigor which sets apart someone like Vijay Eswaran and he is inspirational to many seeking a unique path in life.

Direct selling is part of the QI Group’s modus operandi and Eswaran is a firm believer in the concept. Everyone’s success is tied together and QI provides significant opportunities for people to grow their own business.

Eswaran lives by a piece of advice that his father gave him and that is “service above self”. Despite QI Group’s global reach, they maintain the soul of a small company and that suits Vijay Eswaran just fine.

Read more:

3 More Years: NYCFC Owners Man City and Vijay Eswaran’s QNET Extend their Partnership

Vijay Eswaran | Professional Profile – LinkedIn

Nathaniel Ru’s Unique Strategy For Sweetgreen’s Unique Brand

To look at the immensely popular and successful salad chain, Sweetgreens one might very well pause and ask themselves how on earth a restaurant that serves absolutely nothing but salads and fruit beverages could possibly have picked up so much steam.

The answer to this question is to be found in the philosophy of its founders, Nathaniel Ru, Jonathan Neman and Nicolas Jammet, who had taken their brand in a decidedly peculiar direction.

Whereas most food chains focused on creating a catching jingle, a memorable mascot and getting the cheapest food products possible, Jammet, Neman and Ru decided to forgo the jingle and mascot and instead opt for direct store-to-farm produce acquisition. Instead of buying frozen produce and shipping it in through various mediators they decided to focus on improving the local small farm businesses by buying direct from Washington area farmers.

Not only did this move greatly benefit the local community via bolstering the financial health, stability and reputation of various local farms and farmers – thus, indirectly increasing interest and respect from the community at large – the move also cut out the middle-man and allowed the company to grow as a horizontally integrated entity.

In addition to Nathaniel Ru, Neman and Jammet’s peculiar marketing strategies was the idea to design, organize, book and host a music and produce festival called Sweetlife, sponsored, of course, by Sweetgreen. The Sweetlife festivals, the first of which took palce as early as 2011, functioned as a sort of fusion between the seemingly disparate worlds of music, healthy eating and communal festivity.

Though initially unsuccessful due their seeming strangeness, Nathaniel Ru persisted in holding the events in tandem with the growth of his and his partner’s company and soon Sweetlife was a smash hit success that was able to host the likes of such well known musical sensations as Kendrick Lamar, the ethereal and retro electronica artist Grimes and Blondie.

In this fashion of fusing local, organic, healthy produce, music, festival and slick, crisp and aesthetically appealing restaurant chains, Sweetgreen was able to become much more than just another trendy eatery; it became a lifestyle sensation.

One which continues to attract a great deal of attention to this day and looks as if it is poised for even larger leaps and bounds in the fast-paced world of the American food industry.

Learn more about Nathaniel Ru:

http://fortune.com/2016/02/18/sweetgreen-entrepreneurs/ and https://www.bizjournals.com/losangeles/potmsearch/detail/submission/6435405/Nathaniel_Ru

The Achievements of Boraie Development

The Provident Bank Foundation and the Boraie Development will release free summer movies this summer. The movies that will be featured include Frozen, Extra Terrestrial, Despicable Me, Babe, Monster University, and Aladan. These movies are scheduled on different days. Each movie will start at 10:30 AM. The tickets are free. This means that the six movies will be offered free of charge. The young people are scheduled to enjoy the films with their families. They can also enjoy the movies at summers camps and other places. The movies will mainly be performed at the State Theatre. This is a great place for live performances in New Jersey.

The two foundations are proud to sponsor the excellent series that will give local families and young people a chance to enjoy watching them. They are both excited to sponsor these shows at the State Theatre. The shows at the theatre will be free of charge. They aim to reach and entertain more than 7500 families. Boraie Development is a firm that offers distinct services in the development of real estates in many urban areas. They cover areas such as property management, real estate development, and marketing. The teams at Boraie Development are dedicated and committed to building unique properties. They provide excellent services to clients. They work with the strongest financial companies and architects who have a clears vision. They also work with qualified contractors who have enough resources to purchase tools and meet the deadlines. They work to ensure that they have completed all projects on time.

Omar Boraie has thirty years of experience in real estate development. They have ready capital and the ability to do every project that is assigned to them. The management of the assets includes customer service, administration, maintenance, leasing, and marketing. The local sale team is conversant with the strategies that are required in marketing. They have sold more than $150 million in both commercial and residential buildings. The sales team of the company knows the factors that are required to keep the sale going in the field. They attend many seminars, workshops, and conferences to learn new skills and to look for clients. They are proud to own the Aspire. This is a new rental owner who gives the people of New Brunswick great luxury. The profit has increased due to their commitment and hard work over the years.

See more: http://centraljerseyworkingmoms.com/entrepreneurs-in-the-real-estate-industry/

Kim Dao Hangs Out With Peach Milky And Mimei In Shinjuku

Vlogger Kim Dao has made become friends with a ton of YouTubers in Tokyo. Luckily for us, Kim often videotapes and posts her experiences with her girlfriends on YouTube. To check out one of these vlogs, just search for, “Hanging out in Shinjuku with friends! | Game Centres & Karaoke | Kim Dao.”


At the start of the video, Kim Dao tells us that she’s planning on meeting Mimei and Sophie (aka Peach Milky) for lunch. She says it’s been very difficult for Sophie to maintain her vegetarian lifestyle since she’s moved to Japan. Mimei, who’s also a vegetarian, wants to help Sophie out. Learn more: https://www.depop.com/kimdaoblog


Kim Dao rushes through Shinjuku Station to get to the east exit. She finally arrives at The Smile restaurant where she meets Mimei and Sophie.


Sophie is wearing both a Gryffindor shirt and scarf. When Kim Dao compliments Sophie on her clothes, Mimei gets a little jealous.


For her meal, Kim orders an avocado mozzarella burger with fires and a salad. Sophie and Mimei both ordered veggie burgers.


After lunch, Kim and her friends go to Game Taito Station. Both Mimei and Kim Dao try unsuccessfully to grab some plush toys in the claw machine games.


A few moments later, Kim Dao takes a few photos at a purikura with Sophie and Mimei. Kim Dao says all the pictures came out really good.


Once they’re done at the purikura, Kim Dao searches for a cheap karaoke booth. They find one for only ¥200 per hour including drinks.


At the end of the video, Kim Dao and her friends visit a ¥100 Store and buy a few goodies. Visit here: http://www.kimdaoblog.com/

The Advancements in Orange Coast College

An article in the Los Angeles Times titled, “Retired professor donates $1 million for new planetarium at Orange Coast College” states that professor Mary McChesney gave a very generous gift to the Orange Coast College and they used the money to build a Foucault Pendulum.

The planetarium will help the students with their research about the rotation of earth anything related to astronomy. Mary McChesney made the donation to Orange Coast College to honor Adelyn Bonin because Bonin was a professor at OCC till the day she retired in 1983.

According to Orange Coast College, this has not been the first McChesney has donated money to the college. apparently she is notorious for giving money as she has contributed a lot towards the foundation and many scholarships.

The new planetarium will have an auditorium that can seat over 120 people and the previous planetarium could not even seat over 50 people.

The expected cost of the planetarium is close to 19 million dollars and Orange Coast College has received over 2 million dollars in donations. The completion date of the planetarium is expected to be close to the 2018 school year.

Orange Coast College was founded in 1947 and there are around 23,000 undergraduates enrolled in the college that are currently pursuing their Associate’s degree. The college is located in the county of Costa Mesa in California and it is located south of Los Angeles.

Orange Coast College has many engaging clubs and many competitive sports teams. Since it is a community college, there is no on-campus housing, however, there is a very nice often for off-campus housing with very sophisticated apartments.

Learn more about Orange Coast College:


Kate Hudson: Dressing the World With Fabletics

Kate Hudson has brought forth something that is going to bring a lot of changes to the world of fashion. Her company, Fabletics, may have been started in the U.S., but it is part of a company that seeks to have a global influence in fashion. TechStyle is the parent company of the Fabletics brand, and it is hoping to influence the world of fashion in more ways than just the styles and designs. TechStyle is hoping to inspire other fashion retailers to make sure that they are up to date in their ethics. For one thing, it is not considered a good thing if people are profiting at the expense of others.


Fabletics tries to make sure that the company is ethical in everything it does. One of the common issues with fashion companies that get exposed is that the companies that offer low prices on their products are getting their products made in some of the worst conditions. This is done to save money on the production of items and to be able to charge customers less for the products. Fabletics makes sure that the clothing is designed and put together in some of the best working conditions possible. They use other methods to save their customers money.


The method that Fabletics uses to save money is making sure that the company is a primarily online venture. Another thing it does is get the customers involved through paid membership. Fabletics keeps up with each individual customer so that it has enough information to get an idea on what the customer wants. One issue that companies have is the overhead. A lot of products are not selling simply because they are not what customers want. As a result, they lose money. The approach that Fabletics takes allows them to sell a greater percentage of the products they make.


After being an online success, Fabletics has decided to launch their first set of physical shops. This allows them to reach the customers who are not that keen on shopping online for various reasons. As a result, people are able look at what is available and even try them on before buying them.

Dental Solutions for Affiliate Dentists at MB2 Dental

MB2 Dental Solutions provides its clients with dental services which also acts as a part to dentists who are affiliated as well as those owning practices from all over. The dental solutions provider avails a wide array of services to their affiliated offices which allow for them to continue providing their services to their clients effectively without releasing control of their care standards and patient care at their various patient care facilities. The affiliated offices provided by MB2 Dental boast a perfect percentile score in clinical autonomy as well as efficiently running every single aspect of the practice, and this is thanks to the MB2 team.

MB2 Dental is focused on providing Dental Solutions for Affiliate Dentists at MB2 Dental and patients with the best care possible by giving the same atmosphere for their affiliates to work in and it is due to this fact that they have set up their business around this principle. The experts working within the MB2 team provide their services by providing the nonclinical areas related to dental management, those that are burdensome and time consuming for the dentists that are affiliated with them. Thanks to this approach, the affiliated dentists get a lot more free time to carry out their dental services and focus on patient care as well as dentistry in general.

At MB2 Dental, the affiliates enjoy services such as Dental Practice Human Resources. They aim to create an environment that is conducive to promoting the growth of employees as well as wellness, development as well as motivation which is directly related to goals of the business and the strategies business. The affiliate services provide payroll, employee relations, benefits, talent acquisitions, safety, security, employee development, organizational development, technology, compliance, labor relations, compensation, and diversity.

They also provide Credentialing Services which is a process that is mandatory for one to complete before practicing dentistry. This a process that lets the provider insurance companies accept reimbursements for third parties. MB2 also provides Compliance Services to their affiliated dental offices an in-depth and personalized approach to matters that regard compliance. Other services provided by MB2 Dental Solutions are Training, Business Development, Procurement, IT, Marketing, Recruiting, Compliance, Accounting & Finance, Billing, and Collections.Dr. Akhil Reddy is a Dental Doctor based in Dallas, Texas where his practice is also based and was founded. Upon practicing his skills and passion in many parts, he noted that he had a passion to avail care dental practices that were a high standard that all socioeconomic groups could get access to. Akhil Reddy is heavily involved in Alma Mater where he serves on the board. He received his degree in Doctor of Dental Surgery.

Karl Heideck’s Perception On Being Successful Litigation Attorneys

Karl Heideck is a renowned litigation attorney who believes that successful civil litigators should be respectful and offer services to other wholeheartedly. Litigation attorneys basically represent clients with criminal charges or personal injury claims and prepare cases for trial in court. However, most cases like criminal proceedings allow a defendant to take a plea deal while personal injury claims and civil cases allow a plaintiff to accept a settlement.

According to Karl Heideck, litigation attorneys should make connections with clients and treat them as valuable resources since they will be helpful in the whole case. He emphasized that they should always ask questions to build more knowledge and success.

Litigation attorneys work for law firms, for example, boutique firms, personal practices, and large law firms with several litigation departments. They could also work for the government in criminal law as district lawyers and prosecutors. Additionally, large banks and some insurance companies have their litigation lawyers.

Follow Karl Heideck on Instagram

The Work of a Civil Litigation Attorney

Once a litigator receives a new case, he/she begins the investigation process through data collection, for example, witness statement, medical records, and evidence. After acquiring the necessary data, the litigator contacts the attorney of the other party and attempt to reach a mutual settlement before a lawsuit is filed. Further, a settlement that does not reach an agreement makes the litigator to draft pleadings and motions to file with the court.

Karl Heideck

Karl Heideck is a successful attorney and the current contract attorney at the prestigious Hire Counsel. He has a vast experience in the legal field from working in many companies. Before joining Hire Counsel, Karl Heideck was Pepper Hamilton LLP’s renowned project attorney. He was also an associate at Conard O’Brien where he achieved expertise with filing and responding to complaints.

Karl Heideck currently specializes in offering risk management advertisement, compliance consulting, and tenacious representation in commercial litigation and corporate law. Additionally, he is a creative writer seeking to explain legal developments and news from his blog.


The Asian American Legal Defense and Education Fund (AALDEF) is a human rights advocacy organization based in the New York State and Tri-State Area that was founded in the year 1974. Essentially, its core duties are to protect and ensure that the human rights of Asians living in the US are protected and upheld. This function is achieved through advocacy, litigation, organizing, and education.

AALDEF provides legal representation to persons and community groups affected by issues such as Civic participation rights, economic justice for employees, educational fairness, access to services, immigrant rights, violence against Asians, human trafficking, housing justice and police criminality.

The prowess of this organization is demonstrated in their successful litigation of precedent-setting cases, where it represented low-income Asian immigrant workers. In this particular case, the organization won the case, and as a result, millions of dollars owed to poor Asian immigrant worker in the restaurant and nail salon industries were paid to the low income earning Asians.

Through multiracial strategic coalitions, AALDEF has successfully brought the perspectives of Asian Americans to policy discussions. Also, the organization has been heavily involved in the organization of campaigns against hate-inspired violence, police misconduct, human trafficking, racial profiling among other racially charged injustices.

For instance, during the post 911 period, AALDEF openly advocated against the racial and ethnic profiling that targeted South Asians, Jews, Arabs, Iranians, and Muslims. Read more: Village Voice Media | Wikipedia and Phoenix New Time

Backed by its 14-person staff and over 300 volunteers, the organization works with community-based groups at the grassroots level to ensure that educational equity and youth rights are upheld in institutions. This has empowered Asian Americans and ensured that they have a voice in political processes affecting their society.

AALDEF has also enrolled and trained hundreds of young lawyers through internship programs organized and managed by the organization. This has encouraged Asian Americans to use their educational skills to serve the community, hence increasing the general awareness in Asian communities regarding human rights. The capital required to fund the operations of AALDEF is raised through fundraising, contributions from individuals, foundations, and corporations.

Like the AALDEF, humanitarian organizations such as the Larkin & Lacey Frontera Fund have in their ways helped protect the human rights of Americans. The Larkin and Lacey Frontera fund is an organization that owes its foundation to two unlawful arrests made by Sheriff Joe Arpaio’s deputies from the dreaded “Selective Enforcement Unit” on October 18, 2007.

It was an arrest fueled by their recent publication where revelations of how, in violation of the constitution, friends to the sheriff at the Maricopa County Attorney’s Office had discharged a court directory seeking personal details about Phoenix New Times’ employees who participated in an article that exposed the sheriff’s misdeeds.

The unwarranted arrests of Larkin and Lacey led to a public outburst, which resulted in them being released in less than 24 hours. Due to the unlawful arrests made by the sheriff and the court orders issued to the Phoenix New Times, a legal battle ensued between the two journalists and the state.

In the end, a compensation of $3.7 million was remitted to Larkin and Lacey. Lacey and Larkin dedicated the settlement money to the formation of the Frontera Fund.

Learn more about Jim Larkin and Michael Lacey: http://www.azcentral.com/story/news/politics/immigration/2014/12/16/proceeds-arpaio-suit-fund-asu-journalism-chair/20480479/